Search Results: advertising
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Tackle a creative brief head on, even if you’ve only got one hour.
Email incoming – it’s a brief, and it’s got a deadline. How am I going to tackle this thing? In this moment there are a range of thoughts that pop into my mind, but more often than not, it’s one of these two things. ‘Oh my goodness, that brief is awesome, I’m so inspired, I […]
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Four Golden Rules for Great Presentations
Love em or hate em, presentations are a medium for bringing ideas to life, closing deals, teaching lessons, challenging norms and providing inspiration. Sure, the bad ones can be sleep inducing. But a well crafted presentation is a beautiful thing to behold. I have spent a long time analysing what makes for a great presentation. […]
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3 Ingredients to be a Successful Entrepreneur
Have you ever been in a place and a time where you thought you had a great idea, knew how to execute it, understood the main product or service, but your main blocker was your full-time job? Or perhaps you had that mental struggle of knowing that in order to start something you have to […]
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The Suit Maketh the Man
Does a dress code matter in Ad Land? I find myself in something of a quandary. For more years than I care to remember it’s always been drummed into me that I must dress for the occasion, to ensure that I look the part. However, I think we need to open up the lines of communication […]
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Relight My Fyre: 4 Important Lessons the ‘Fyre Festival’ Taught Marketers
The Fyre Festival may have been hashtag disastrous, but was it all bad? Return to #FyreFestival with us