Video Hub - BlueMelon Design

BlueMelon Design

Welcome to Our Video Hub

Well hello there, do you want to learn some cool design things, want to see what some of the biggest brands in the world are up to? You've made it the Melon Video Hub. Happy watching.

Keeping Your Organisation Safe from Insider Threats with HoneyTrace, animated video by BlueMelon
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Keeping Your Organisation Safe from Insider Threats with HoneyTrace, animated video by BlueMelon

We loved creating this animated video to share how powerful HoneyTrace is as a tool to protect your business, even from insider threats. Transcript: The risk of an insider threat is a significant concern for Sarah’s organisation. Insiders can be current or former employees, contractors or outsourced support who misuse their privileges and access sensitive business data without authorisation.  To detect misuse of this access, Sarah uses HoneyTrace to create HoneyFiles.  HoneyFiles look like real documents, but they contain AI generated content.  Sarah considers the types of data likely to attract an insider.   Using a variety of HoneyTrace templates, along with her own templates, Sarah generates several HoneyFiles containing enticing content.  She creates folders in locations where users should not be browsing, and deploys the HoneyFiles.   As these documents are fake, there is no legitimate reason for them to be accessed.  Tracers, along with SIEM monitoring, track access and movement of the HoneyFiles. Sarah is notified of any interactions with the HoneyFiles, enabling her to investigate a potential insider threat. HoneyTrace, protection beyond boundaries.

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Reduce the impact of external data breaches with HoneyTrace, animated video by BlueMelon

HoneyTrace helps organisations large and small detect external data breaches. This video outlines how to use HoneyTrace to help you keep your data secure. Transcript: Sarah is concerned about the accidental or deliberate loss of her customers’ data.  This data is stored in several locations, including production databases and backups.  Sarah anticipates the risk of a data breach and wants to be notified of any potential network compromise and unauthorised access to this data.    She uses HoneyTrace to create a HoneyTable, which mimics existing customer records, but contains fake data.  The HoneyTable is placed in an enticing, but realistic location that is unlikely to be accessed by legitimate users, while drawing the attention of malicious actors.  As a secondary measure and to ensure she is notified if the real data is accessed, Sarah generates a HoneyRecord, and inserts it amongst the real customer data.   Tracers, along with SIEM monitoring, track access and movement of the HoneyTable & HoneyRecord data.  Sarah is alerted to any suspicious activity, enabling her to respond quickly and reduce the impact of the data breach.  View more about HoneyTrace here: www.honeytrace.io Check out more of our videos here: https://bluemelondesign.com/video-hub

HoneyTrace detecting data loss and risk beyond your boundaries, animated video by BlueMelon
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HoneyTrace detecting data loss and risk beyond your boundaries, animated video by BlueMelon

We loved creating this animated video for HoneyTrace. This video shares how employees within an organisation can track suspicious file and data movement within and beyond their organisation, using HoneyTrace.

Keeping your data safe with HoneyTrace, detection beyond boundaries, BlueMelon animated video
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Keeping your data safe with HoneyTrace, detection beyond boundaries, BlueMelon animated video

We loved working with HoneyTrace to create an animated video sharing how they can protect your data. Transcript: Tracking your sensitive data used to be easy. But now, your data can be stored on bring-your-own-devices, and with suppliers, cloud providers, and outsourced agencies. Those parties then have their trusted partners, who also have their partners. How do you know your data remains safe? HoneyTrace is the latest in data loss detection, combining multiple tracking techniques into one solution. It traces your data wherever it goes; identifies risks and detects threats both inside and outside your network; giving you details on the source so you can respond faster, in a more targeted way, and take control. Get started with our free subscription and no installation solution. HoneyTrace - detection beyond boundaries https://honeytrace.io/ See more from BlueMelon here: https://bluemelondesign.com/video-hub

LinkedIn's New Relationship Map Tool Helps Complex B2B Sales - Animation by BlueMelon
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LinkedIn's New Relationship Map Tool Helps Complex B2B Sales - Animation by BlueMelon

In today's complex B2B selling space, there can sometimes be up to 11 buyers in a committee of people when it comes to a business decision. LinkedIn has created a new tool to help sales teams optimise their relationships, the Relationship Map in Sales Navigator. It helps you map out buying teams, keep up to date with the movement of people in organisations and can sink to your CRM. BlueMelon has been working with LinkedIn for over a decade. We created this simple animated video to explain how to effectively use their new Relationship Map tool. Take a look!

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Create a teaser to freshen up existing content - Document Ads

Have you got some existing content like a report or white paper that you could do more with? Freshen up perhaps? Well, try using LinkedIn document ads preview function. Here's what we recommend: ✌️ Find some content that needs a little love 👍 Create 2-3 simple new pages in PDF format to summarise which report you're freshening up 🤜 Use these pages as your preview of the full report as a little teaser 🙌 Use a download full document as your call to action And of course, grow your audience and community further around what you're creating, be seen as thought leaders and generate more connections.

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How to Create a Gated Document Ad on LinkedIn

Creating a gated document ad on LinkedIn? Here's some tips and how to do it! Also, why create one? 1️⃣ To give people a little teaser of some really valuable content 2️⃣ To create engagement and interest on some content 3️⃣ To connect with people as potential marketing qualified leads 4️⃣ To gather a community of people interested in what you're interested in Gating content really helps build your audience, community and shows you know your stuff. It's thought leadership in action. So in order to amplify some of the great work you're doing, we recommend trying the gated version of LinkedIn Document Ads.

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Creating a Simple, Ungated Document Ad on LinkedIn

Document ads are an incredible tool to engage and nurture your audience. In this short tutorial, we show you how to create a Document Ad with a brand awareness goal, that allows your audience to engage with your open and ungated content. Use this style of ad when you want to: 🤩 Offer some value to people 🤯 Share insights and info that you want everyone to know about 🤗 Engage with your community 🙌 Allow people to download and use your tool as they like This is a great tool, we really recommend LinkedIn Document Ads as part of your overall paid strategy to amplify your content through the funnel.

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LinkedIn's New Relationship Map Tool Helps Complex B2B Sales - Animation by BlueMelon

In today's complex B2B selling space, there can sometimes be up to 11 buyers in a committee of people when it comes to a business decision. LinkedIn has created a new tool to help sales teams optimise their relationships, the Relationship Map in Sales Navigator. It helps you map out buying teams, keep up to date with the movement of people in organisations and can sink to your CRM. BlueMelon has been working with LinkedIn for over a decade. We created this simple animated video to explain how to effectively use their new Relationship Map tool. Take a look!