BlueMelon Design

Case Study – Content Marketing

Intelligo Learning Portal User Experience Design A human-centred approach to creating experiences

Intelligo Learning Portal User Experience Design A human-centred approach to creating experiences How do you create an easy to use portal where admins can build, edit and update their training programs? User Experience | Wireframing | Prototype | Design System | Interaction Design Digital Experiences A powerful tool, too hard to use. Intelligo is a …

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Testing Home Dashboard App Onboarding ExperienceTurning observations into insights

Testing Home Dashboard App Onboarding ExperienceTurning observations into insights Telstra needed to find out whether the onboarding experience for their Telstra Home Dashboard™ App would resonate with their audience. Was it intuitive, easy to use and friendly? Design Thinking | Usability Testing | Facilitation | Insight Analysis | Reporting Content Marketing How could we help …

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Could you go for a week without speaking?

Could you go for a week without speaking? We partnered with St Lucy’s School to rebrand their fundraiser, ‘Week Without Words’ which raises funds and awareness for children with communication disabilities. BRAND & BRAND COMMUNICATION | CONTENT & SOCIAL Brand Identity, Tone of Voice, Photography, Character design, Posters, Cards The lovely people at St Lucy’s …

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Content is the glue that keeps this brand front of mind with it’s partners.

Content is the glue that keeps this brand front of mind with it’s partners How does a printer brand stay front of mind with the retailers who sell their products? BRAND & BRAND COMMUNICATION | CONTENT & SOCIALContent Strategy, Content Curation, eDM In 2015 Hewlett-Packard made headlines when it split its global business into two …

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A strategic content partnership between two industry leaders.

A strategic content partnership between two industry leaders. What happens when two organisations with complimentary products and tools join forces? CONTENT | BRANDINGVideo, infographics, PDF, ebooks, landing page, explainer videos, ad campaign, Presentations, digital assets, animated gif’s The current state of sales is in disruption. There are ballooning buyer expectations, more people involved in the …

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The case study that had multiple cases

The case study that had multiple cases Linkedin was looking for a compelling way to show how they helpedBlackRock build a thriving social media platform. Brand | Content | Digital | Social Content Strategy, Content Curation, eBook, Infographics,Digital Campaign, Landing Page Linkedin does more than sell ad space – they partner with their clients to …

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Strong signal, weak knowledge base

Strong signal, weak knowledge base Diffusing frustration and creating a better experience for home Wi-Fi users. Content | Social | Research & Innovation Research, Blog Post, Video, Social posts, Content Audit, A/B Testing Telstra is Australia’s leading telecommunications and technology company, offering a full range of communications services and competing in all telecommunications markets. In …

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Help empower our community to use our new product.

    Help empower our community to use our new product. LinkedIn had a powerful new Company Pages product, but they needed to educate their community on the how and why to use it. CONTENT | RESEARCH & DEVELOPMENT | BRANDING Content Strategy, Digital Campaign, Infographics, eBook, Landing Page, Localisations. LinkedIn is well known as …

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