BlueMelon Design

  • About
  • Services

    CONTENT MARKETING

    Spin us a yarn and we’ll turn it into awesome content that will win your audiences’ hearts and trust. We’ve never met a brand that didn’t have a story to share.

    BRAND COMMUNICATION

    We craft distinctive, memorable brands and brand communications with beautiful, uncomplicated messaging and creative design.

    DIGITAL EXPERIENCES

    We put humans at the centre of everything we do to create digital and customer experiences that are intuitive, engaging and delicious to interact with.
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Case Study – Content Marketing

A juicy brand transformation.

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A juicy brand transformation. Nectar were one of the first entrants into the cold-pressed juice game. They had an amazing product, but were struggling to find a foothold in the market. BRAND & BRAND COMMUNICATION | CONTENT & SOCIAL Identity | Packaging | Design System | POS Nectar began in 2013 and was founded by …

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Could you go for a week without speaking?

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Could you go for a week without speaking? We partnered with St Lucy’s School to rebrand their fundraiser, ‘Week Without Words’ which raises funds and awareness for children with communication disabilities. BRAND & BRAND COMMUNICATION | CONTENT & SOCIAL Brand Identity, Tone of Voice, Photography, Character design, Posters, Cards The lovely people at St Lucy’s …

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A strategic content partnership between two industry leaders.

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A strategic content partnership between two industry leaders. What happens when two organisations with complimentary products and tools join forces? CONTENT | BRANDINGVideo, infographics, PDF, ebooks, landing page, explainer videos, ad campaign, Presentations, digital assets, animated gif’s The current state of sales is in disruption. There are ballooning buyer expectations, more people involved in the …

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The case study that had multiple cases

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The case study that had multiple cases Linkedin was looking for a compelling way to show how they helpedBlackRock build a thriving social media platform. Brand | Content | Digital | Social Content Strategy, Content Curation, eBook, Infographics,Digital Campaign, Landing Page Linkedin does more than sell ad space – they partner with their clients to …

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Strong signal, weak knowledge base

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Strong signal, weak knowledge base Diffusing frustration and creating a better experience for home Wi-Fi users. Content | Social | Research & Innovation Research, Blog Post, Video, Social posts, Content Audit, A/B Testing Telstra is Australia’s leading telecommunications and technology company, offering a full range of communications services and competing in all telecommunications markets. In …

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Help empower our community to use our new product.

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Help empower our community to use our new product. LinkedIn had a powerful new Company Pages product, but they needed to educate their community on the how and why to use it. CONTENT | RESEARCH & DEVELOPMENT | BRANDING Content Strategy, Digital Campaign, Infographics, eBook, Landing Page, Localisations. LinkedIn is well known as a business …

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Telstra: A Content Strategy & Digital Experience to educate wifi customers

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Strong signal, weak knowledge base Diffusing frustration and creating a better experience for home Wi-Fi users. Content | Social | Research & Innovation Research, Blog Post, Video, Social posts, Content Audit, A/B Testing Telstra is Australia’s leading telecommunications and technology company, offering a full range of communications services and competing in all telecommunications markets. In …

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