It doesn’t have to be that way! Let’s change that stat.
48%
of B2B buyers say
B2B ads are boring
WHM Survey, 2018
30%
of thought leadership
is mediocre or worse
Edelman & LinkedIn's '2020 B2B Thought Leadership Impact Study'
How are you meant to ‘lead’ if you can’t even engage?
What we do
Behind every B2B transaction is a human who thinks, feels and acts, that’s why we solve your business challenges with creativity, invention and heart.
We will...
Trusted by brands all over the globe.
Tell your brand story
Let's craft an
unforgettable brand
Your brand isn’t just what you want it to be – it’s what people choose to think and feel about it.
So, we dive deep into defining your brand and audience, devising a strategy and your reason to exist. We create the unique elements and messaging that communicates your values, personality and offering to gain your audience’s trust and give them the reasons to believe.
Brand Workshops
Brand Strategy
Brand Voice
Brand Activation
Connect with your people
LET’S CREATE A
COMMUNITY OF ADVOCATES
Finding the right people in the right place and time takes smarts, insights and experience. To go a step further and make meaningful connections with them through content and messaging takes creativity, invention and heart.
We don’t just reach your audience, our human-centred and creative approach engages with them on a deeper level, speaking to their needs and making long-lasting connections.
Content Workshops
Content Strategy
Storytelling
Thought Leadership
Grow your business
LET’S BLAZE TRAILS &
SMASH TARGETS
All roads (and freshly-blazed trails) lead to growth.
Whether we’re announcing your new product, generating leads, creating brand awareness, conceptualising an advertising campaign, building your audience, conducting account-based marketing – we devise the smartest strategy and the best creative to reach your audience, and ultimately, grow your business.
Brand Awareness
Ad Campaigns
Product Marketing
Lead Generation
How we do it...
The full Melon Experience
Head
Heart
Gut
Hands
Get to know
The Melon Patch
A smart, talented, passionate, caring, and good-hearted group of humans you won’t find anywhere else on this planet.
Meet the team