- Content Marketing Services -

WE CREATE BEAUTIFUL CONTENT THAT INSPIRES ACTION

We’re a passionate team of content creators, storytellers and strategic thinkers. We want to know about your business - have a free consultation with our content marketing expert.

ARE YOU DROWNING IN A CONTENT WHIRLPOOL? NEED TO TURN HEAVY AND COMPLEX MESSAGES INTO FRIENDLY, CONSUMABLE CONTENT SNACKS?

We can help. We believe that storytelling matters, beautiful design matters and meaningful, helpful, on brand content matters.

Outstanding content engages on every level – practically, visually and emotionally. We get it and we’re here to help with full spectrum content marketing campaigns or just the bits you need.

Brand Intent

Where does your brand have permission to play and who do they wanna be?

Content Audit

Taking stock of your content offering, gaps, white space and competition.

Content Strategy

We combine insights with creativity to define content pillars, channels, themes and tactics.

Content Planning

Getting your content onto the right channels, in front of the right people at the right time.

Content Creation

Fully customized branded content that stands apart from the competition.

Content Production

We will make it happen – fast, high quality, hassle free.

Here’s how we identify the topics that will attract an interested and engaged audience.

So… What do you wanna talk about?

Topic Ownership

Using the insights from your content audit, we’ll identify the low noise and high engagement topics where your brand has the best chance of being heard.

Search Queries

We take insights from search data to get inside your target audience’s heads. Mwa ha ha.

Straight to the Source

We’ll get the inside goss from the experts in your industry or organisation.

A/B Testing

We love running experiments on which words, phrases, images and other elements work best for your audience. Even the simplest changes can have a big impact.

Topic Ownership

Using the insights from your content audit, we’ll identify the low noise and high engagement topics where your brand has the best chance of being heard.

Search Queries

We take insights from search data to get inside your target audience’s heads. Mwa ha ha.

Straight to the Source

We’ll get the inside goss from the experts in your industry or organisation.

A/B
Testing

We love running experiments on which words, phrases, images and other elements work best for your audience. Even the simplest changes can have a big impact.

Helping your content take a stand that matters.

We drive business value by developing a clear strategy, develop creative concepts and execute your content needs beautifully and efficiently.

Here’s what our co-creation process looks like:

You are in great company.

As a LinkedIn Content Marketing Partner, we’ve been selected by LinkedIn to create content for their platforms using tried and tested best practices. Our team has created 100s of campaigns to help LinkedIn and their clients deliver awesome content and experiences. We know what works.

So whether it’s engaging content campaigns with great download rates, brand communications, social media, landing pages or digital experiences, we will harness the best content practices to create amazing content and campaigns for you.

From the largest international campaigns to a local campaign here in Oz, you can be assured of best in class content, from a friendly and enthusiastic team.

How we've done it
brilliantly for others.

Building a Kickass Strategy for a Global Enterprise to Break into the ANZ Market

Strategy / Brand Positioning Workshop / Content Strategy / Content Workshop / Content Recommendations

Content Marketing

Building a Kickass Strategy for a Global Enterprise to Break into the ANZ Market

An Essential Mix of Creativity and Localisation for Adobe’s Global Content

Content Marketing

An Essential Mix of Creativity and Localisation for Adobe’s Global Content

The Go-To Content Partner for Product Marketing Managers Around the Globe

Content Partnership / LinkedIn / Content Campaign / Content Calendar / Content Workshop / Strategy / Video / Presentation / Ads / Social / eBook / Animation / Infographic

Content Marketing

The Go-To Content Partner for Product Marketing Managers Around the Globe

Building a Kickass Strategy for a Global Enterprise to Break into the ANZ Market

Strategy / Brand Positioning Workshop / Content Strategy / Content Workshop / Content Recommendations

Content Marketing

Building a Kickass Strategy for a Global Enterprise to Break into the ANZ Market

An Essential Mix of Creativity and Localisation for Adobe’s Global Content

Content Marketing

An Essential Mix of Creativity and Localisation for Adobe’s Global Content

Creative Branding – Fervently Donated to Strengthen an Environmental Fight

Brand and Brand Communication

Creative Branding – Fervently Donated to Strengthen an Environmental Fight

LET’S DIG DEEP, GET TO KNOW YOUR AUDIENCE AND CO-CREATE A CONTENT STRATEGY THAT PEOPLE CAN FALL IN LOVE WITH

Working through your content strategy, tone of voice and execution can help you work through your content challenges and prepare for any communication

LET’S DIG DEEP, GET TO KNOW YOUR AUDIENCE AND CO-CREATE A CONTENT STRATEGY THAT PEOPLE CAN FALL IN LOVE WITH

Working through your content strategy, tone of voice and execution can help you work through your content challenges and prepare for any communication

Free resources.

Content Strategy Template

We’ll get the inside goss from the experts in your industry or organisation.

5 ways to improve your content on LinkedIn

Does your LinkedIn content need a makeover? Better content is just 5 steps away.

7 steps to boost your Content Marketing reach on LinkedIn

If you want to supercharge the reach of your content, we’ve got 7 easy ways to do it.

Free Resources.

Content Strategy Template

We’ll get the inside goss from the experts in your industry or organisation.

5 ways to improve your content on LinkedIn

Does your LinkedIn content need a makeover? Better content is just 5 steps away.

7 steps to boost your Content Marketing reach on LinkedIn

If you want to supercharge the reach of your content, we’ve got 7 easy ways to do it.

Some of the people who love us.

“We have engaged Bluemelon to assist us with a number of projects in the past and have been really impressed with their work. From workshops, to copy, to creative execution resulting in thoughtful, well-rounded assets that speak to our target audience. They're also a lovely team to work with!”

Niamh

Marketing Manager
Instructure

“I am blown away from all your thought, care and hard work you have put. We came to you with a ton of asks to help reimagine how all our products fit together. And boy, did you deliver. The whole world came alive. I am so impressed with how you stitched together all the pieces in a beautiful, delightful story.”

Arjun

Senior Product Marketing Manager LinkedIn (NY, USA)

“BlueMelon really set the standard with the Company Pages toolkit and video series, which is now a valuable resource not just for APAC, but for LinkedIn globally.”

Kate

Content Marketing Manager APAC
LinkedIn

Latest news.

8 B2B Creative Marketing Trends in 2023

Get the lowdown of the top trends for B2B Creative Marketing for 2023.

Content Marketing

21, Dec, 2022

8 B2B Creative Marketing Trends in 2023

Get the lowdown of the top trends for B2B Creative Marketing for 2023.

5 things to consider when creating a content workshop

From the beginning, it’s good to have a clear understanding of what you want content to do for your brand…

Content Marketing

13, Sep, 2022

5 things to consider when creating a content workshop

From the beginning, it’s good to have a clear understanding of what you want content to do for your brand...

6 Tools to Amplify your B2B Content Marketing Strategy

Amplify your content marketing strategy with tips from leaders at LinkedIn, Miro and Asana.

Content Marketing

01, Sep, 2022

6 Tools to Amplify your B2B Content Marketing Strategy

Amplify your content marketing strategy with tips from leaders at LinkedIn, Miro and Asana.

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